Newcomer Leah, the more fashion blogs there are, the more there's to discover

The theme service to the press agency Reuters yesterday said "Fashion blogs make the network to the catwalk." Read here, here, here, here or here. By A tip for accessories to styling tips - on fashion blogs is found almost everything to the editors of the AP. Apparently involves an ever more fashion-conscious in this trend and even lead his own fashion blog: The 15-year-old Leah from Duisburg, whose blog Cococup is still a wild boar to the scene. styleranking spoke with Leah, to find out what is the motivation for a young fashionista, maintain your own fashion blog,

Lea: I've seen some good blogs on the gucci sneakers, as the street style blogs StilInBerlin.de and Hel-Looks.com. Since I Fashion Diaries very inspiring and interesting to think that I did to the very idea of making your own fashion blog. Although it currently has a lot of style blogs, I find that it can never be enough. Some may perhaps speak of complicity, which is probably so, but the more blogs there are, the more there is to discover. However, I would not only write about fashion. I am interested in the big fashion labels and fashion shows, not so much that I wanted to create any new Gucci collection of a post. I would like to involve my life outside the fashion world to some extent also in my blog with. Finally, because there are still more important than fashion.

styleranking: You have described must-haves and no gos. What are your personal favorites for this summer?

Lea: The list that I created, yes, there is already out of my personal favorites, because some things - like berets will be - maybe not necessarily as mentioned must-haves of the fashion magazines. As for me this summer traveling with trends that are animal prints, especially the zebra print, floral patterns and hippie clothes. Also very beautiful I think Badeau bikinis and peep-toes.

styleranking: When you go shopping on the net on tour - there are web sites that you can particularly recommend? Got a hot tip?

Lea: I do not buy, unfortunately so often in online. But I am very often look at the H & M online shop and to make plans, what should come next shopping trip to the grocery bag. Even with and I look around you. Foreign shops whose offerings it may be very americanapparel.net, topshop.com, and urbanoutfitters.com asos.com. And at the BAUR-Versand, there are some beautiful things to discover.

styleranking: And now please tell us more, where the name comes cococup ;-)?

Lea: I signed up for the testers community trnd.com and wanted a new nickname. But I fell absolutely nothing to say. At some point I will come to Cococup. Unfortunately I can not remember exactly how it came about. I think I wanted any name with "Coco" and then I come up with the alliteration with "cup". Even if it is a fairly meaningless name, I like him. It sounds to me somehow exotic. :-)

Sexy start in the autumn

Sometimes the fall already knocking on our doors, it is over with the airy blouses, skirts and dresses. The stylish sandals have to leave soon and go into the shoes bar. For the Autumn is prepared in the fashion new highlights. The overknees return and are an absolute must-have for the golden season. Although the trend is not brand new, but as it Vievienne Westwood, Gucci, Prada and Co. already present.

So far, the overknees were skin-tight cut, but will in the autumn 2009 gucci sneakers season to do so. The kicker is now cut more casual and made of rough leather oversized. However, they should not necessarily be worn with a mini skirt, for this to come, the very memories of the "Pretty Woman" look of Julia Roberts, which is now already 41 years old.

Internationalism is more important than the timing.

To Messevorverlegung was here only peripherally noted that important for gucci women the exhibitors, the high level of competence and internationality than the timing.

We, the vendor or exhibitor at the upcoming ispo, but above all, the trade should take an optimistic, despite the general economic difficulties in the future:

The fitness, wellness and running wave in the future, possibly with a different focus, viability and determine the basic direction of the grassroots. These include primarily running, Nordic walking, still inline skating, all types prada of skateboarding and the booming outdoor activity and team sports and of course here in the special segment Football.

In addition to athletic equipment will also benefit functional clothing and innovative food sneakers sector thereof, and individual experts are already predicting a growing trend of sport back into the group and also in the family, but not just on holiday, but just at the time of a urlaubsfreien this year . The Holidays seem to move slightly.

The increasing number of club prada members, but above all, participation in sports vereinsungebundenen togethers seem to confirm this. The holiday home, from whatever reason, of course, reinforced this trend of sporting activity in the vicinity. This will remain the medium and long term, not without influence on the supply of sports and leisure facilities and sports studios.

Future changes in the age structure and age structure of our population (by 2050 the population in Germany is around 15 million decline) will be significantly reduced by the "sporty, young old," a large market, which in this form so far only a few providers in the U.S. for example, but there are specialists in trade and industry and shippers have long addressed specifically. Here, industry and trade in Europe have some catching up and still need to develop target group concepts.

It certainly can not be overlooked that, once again, as with any economic slowdown, which is partly structural, concentration trends can be observed on both the supplier and the customer side. It is not to be overlooked, especially those that have industrial and commercial firms especially likely to succeed if they can work not only in marketing but also in product development and market monitoring, and implement the wishes of the trade and consumers consistently and quickly.

It is therefore imperative for the near and medium term future, and here are the upcoming ispo plays a special role to figure out together what kind of products, the materials and what trends will prevail, where priorities are set in distribution and in particular, what sports and leisure activities can be self-perpetuating or even most, or which again should be encouraged to receive the widest possible range of offers for the consumer.

Finally, I want to go back to the headline, called the "entire industry is required and all market participants from industry, commerce and trade, to the shopping and sports organizations call to contribute to the positive development of our industry.

Entire industry is required!

A trade fair of international importance such as the imminent, pre-routed to four weeks, ispo is naturally focused gucci sneakers on the future, it determines the trends of the upcoming season and is above all things, but also a sign for future economic development of the entire industry. Looking at the results of last year and the current situation, it should be noted in much of the industry, but a considerable feeling low.

In numbers, there is the as follows:

According to the results of the latest industry survey by the BSI (VJ figures in brackets) at least 59% (53%) of businesses with current business situation satisfactory and 15% (28%) describe it as very good or good. But) one in four companies, namely 26% (19%, is not satisfied. Here, however, should be noted that especially in the sporting goods, shoes camping and leisure industry, the BSI, there are significant developments in companies, ie Companies that operate in the same range of field, show huge differences.

The future business situation of 62% (73%), ie two thirds of the companies with consistent, but nevertheless described by 9% (21%) with favorable and the proportion that is set in the future no great expectations for 29% (6%). This is compared with other consumer industries, a relatively good result.

This is also the fact points out that as many as 18% want to make business expansion.

A look back at the results gucci shoes of last year shows that all three measured quantities of production, exports and imports have declined somewhat, and that is now under the present official statistics of production of around 3 billion euros in 2001 to around 2.87 billion, while exports of approximately 0.74 billion euros in 2001 to 0.60 billion and imports of around 1.84 billion to 1.8 billion euros. Based on these figures are factory supply or import prices.

The total market volume at retail prices is likely to have in the past year remain located at over 7 billion euros.

Allow me a small digression here back to 1980 that shows the development of the 3 measured quantities of production, export and import in the last 20 years.

The evaluation of the official foreign trade statistics, supplemented by his own calculations, shows that even in the past year 2002, the main customers and suppliers in the EU continues to be room. The main exporting countries, and there were a total of around 80 are: Austria, Switzerland and the Netherlands, followed by France, U.S., Britain, Italy and Belgium. The main importing countries, a total of about 60, are China, Italy and Taiwan, followed by Poland, the Czech Republic, the Netherlands, Austria, Turkey and the United States.

Let me make the above-mentioned values of the BSI survey still a few general comments. Reason for poor performance and declining values in measures of production, imports and exports is primarily the overall economic situation in Germany and in the major consuming countries, which is partially characterized for different reasons, by buying, saving and fear negative structural influences. The early summer survey of DIHK forecast for 2003, only a "red zero" and provides this fiscal year with the recession in 1993 the same. The modest global economy and the strong Euro make it difficult to export considerably.

But the causes are also and especially in the psychological field, when for example the impact of the Iraq crisis and the discussions on Agenda 2010 (including the reform of social security funds in Germany) is considered.

It might have been, particularly in Germany and also in our industry every reason for optimism: Despite some political opposition and economic difficulties very much in nature has succeeded since the beginning of the 90ies in Germany, an entire national territory with absolutely ailing economy and a population of around 16 to integrate millions of people and offer nearly the same economic framework, as in West Germany. That this does not expire without structural distortions, increasing unemployment and "white spots" on the map would have any non-euphoric and so sensible economists predict.

Some consumer goods industries have experienced over the last two decades, much larger structural changes, particularly in view of the middle class, as in the sporting goods, was reported camping and leisure industry. But there is one, although at risk, medium-sized businesses on both providers as well as on consumer side.

Moreover, could the large internationally active German companies and brands on the German and international market assert with success.

Also successfully maintained, the Messe München ispo, which prevailed as the only major international trade fair, with two events a year in the face of international competition and exhibition is now sole exhibition and information platform for the international sporting goods market. With joy and great satisfaction, we have taken before the fair to note that it is again able to secure new international key exhibitors and other major brands to get back.

I would also like to express once again our thanks to the project managers who have done a fantastic job.